Sunday, July 17, 2011

App evolution - 1

My first experience with technology and carnatic music came in 1995 when I was exposed to the internet and the usenet newsgroup When I came back to India after that 1995 tour of Australia and North america,, the first thing I did was insist on getting a computer and paying 15000/- Rs to get a TCP/IP account with VSNL which was the only Internet Service Provider then. In fact I still remember setting up my own homepage on Geocities sometime in 1996 and then later continuing it on Tripod in 1997.

Here is a snapshot from the Tripod homepage from Dec 1998 -

Some of the things I started back then have of course been duplicated by many much later. My motivation to start was also because there was a dominance of Hindustani music based discussion on the usenet newsgroup and I wanted a separate bulletin board for carnatic music exclusively.

Here is a snapshot from January 1999 of -

The concept took root and more players have entered the space and have continued quite successfully.

Later with the advent of mp3 and compressed audio I set up an account on to actually produce and sell digital downloadable music online. Following this I have had a great time launching and doing a podcast "The Sanjay Subrahmanyan Show." One reason I could do all this then was that I had a lot of time and the process of assembling and putting it all together was so much fun for me personally.

I still remember spending a whole night setting up a new bulletin board on Sangeetham with a free service called UBB.

Here is a snapshot from Mar 2000 of that first UBB Sangeetham talk -

Anyway it was a year back when I actually sat down and thought that we really need to move ahead and keep pace with technology. The iPad had been launched, Android was ready to take on the world and apps were going to explode on the scene. I had already experienced apps on my iphone and was quite keen to come up with a Sanjay Subrahmanyan app.

Here is an excerpt for a note I wrote to myself as early as 5th May 2010 -


Basic details -
Short bio, pictures, sample tracks

Web links -
Blog, Podcast, Facebook, Twitter. Youtube videos etc

 Albums data

 Updates to online content
Changing dowloadable sample tracks
Latest releases on charsur
Music season - schedule
Big tours like US schedule

I even sent this to some who were beginning development of apps to explore the possibility. Then about 4/5 months back I got a call from an old friend Yessel who was bringing an app developer interested in doing something with me. He brought Girish of Clairvoyant Technologies and we started talking about getting the whole thing together. More in the next post.

Friday, July 15, 2011

Announcing the SanjayMobile App for Android and iPhones

It's finally here. The official Sanjay Mobile App is available for both iPhone as well as Android smartphones. The last few months have been really exciting for us in developing this app and I am thrilled to announce the official release of the same.

So what is this app? Those who already have an iPhone or an Android smartphone are well aware of apps and so can probably relate to it easily. The others can understand it as some kind of a mobile website wherein you can access a lot of information from the convenience of your mobile device. 

In case you need a detailed description of the app and its features click below

Here are the links to the app pages on the respective markets.

This is just the first in a series of posts that I hope to write and make up for my earlier "sporadic" activity on this blog!

Thursday, July 14, 2011

Some interesting stats

A few days back I had announced a new initiative that is to be launched very soon. I know some had asked about when this will be launched and in true "IT" fashion we are hoping to launch it sometime in the middle of Q2 of the current financial year!! Meanwhile in case you had visited the above link you would have seen a request for registering your email id to get the latest updates on the launch. We have been able to collect some interesting statistics based on the email ids and I thought I can share it here.

So far we have had registrations from nearly 15 different countries all over the world. As expected 56% is from India and 25% from the United States. Countries like the UK, UAE, Australia, Singapore & Canada make up the rest. Historically these are the countries where musicians have and are still travelling to and performing for a substantial South Indian/Sri Lankan Tamil population that make up the majority of Carnatic music rasikas. I am happy to say that there has also been registrations from Japan, Indonesia, Korea, Poland, Belgium and Switzerland!

Of the registrations from India unsurprisingly 40% is from Madras. Bangalore and New Delhi have about 20% each and the rest from Bombay, Kolkata, Coimbatore, Hyderabad etc. I would have a liked a few surprises like Gauhati or Shimla!! Anyway this is just a very preliminary analysis based on a very limited field test. Hopefully in the months to come we will be able to collect more data to make me sound like a qualified markeing pro!!!!

Wednesday, July 13, 2011

Monday, July 11, 2011

National programme on Doorarshan

Recently Chennai Doordarshan recorded my concert and a half hour segment was telecast on the National Programme of Music. Please ignore the slightly "outdated" set and backdrop :)